Maplewood, Missouri • Since 1990

The art of velvety
frozen custard.

For over 30 years, Mr. Wizard’s has been Maplewood's cherished destination for authentic St. Louis thick concretes, decadent sundaes, and guilt-free no-fat yogurts crafted fresh daily.

30+ Years of Tradition
12 Signature Masterpieces
27+ Fresh Mix-In Toppings
Daily Spun Bases
01

St. Louis Concretes

Fresh custard or yogurt blended with your favorite mix-ins at high speed until impossibly rich and thick.

02

Classic Sundaes

Velvety mounds of frozen custard layered generously with warm gourmet sauces, whole fruits, and toasted nuts on top.

03

Pure & Guilt-Free

Enjoy indulgent full-dairy rich custard, or savor our 100% no-fat and sugar-free frozen yogurt varieties.

Curated Classics

Signature Specialties

Twelve iconic recipe pairings perfected over three decades. Available as a thick Concrete or layered Sundae.

Signature Item from $4.09

The Wizard

A legendary blend of fresh ripe strawberries, decadent hot fudge, and homemade chewy chocolate brownies.

StrawberriesHot FudgeBrownies
Sm $4.09 Med $5.31 / $4.72 Lg $6.09 / $5.31
Customer Favorite from $4.09

Turtle

Warm golden buttery caramel, toasted roasted pecans, and rich hot fudge over your choice of custard or yogurt.

CaramelPecansHot Fudge
Sm $4.09 Med $5.31 / $4.72 Lg $6.09 / $5.31
Sundae Only • Favorite from $4.09

Strawberry Shortcake

Delicate golden shortcake generously crowned with sweet strawberries and fresh vanilla custard or yogurt.

ShortcakeSweet StrawberriesCustard
Sm $4.09 Med $4.72 Lg $5.31 XL $5.95
Sundae Only from $4.09

Banana Split

A timeless American classic: whole split banana, crushed pineapple, sweet strawberries, and rich chocolate syrup.

Whole BananaPineappleStrawberriesChocolate
Sm $4.09 Med $4.72 Lg $5.31 XL $5.95
Concrete or Sundae from $4.09

Banana Fudge

A harmonious pairing of fresh sweet sliced bananas smoothly spun with velvety warm hot fudge.

Ripe BananasHot Fudge
Sm $4.09 Med $5.31 / $4.72 Lg $6.09 / $5.31
Concrete or Sundae from $4.09

Banana Pudding

Comfort food redefined: fresh ripe bananas blended together with crunchy crisp vanilla wafers.

Fresh BananasVanilla Wafers
Sm $4.09 Med $5.31 / $4.72 Lg $6.09 / $5.31
Concrete or Sundae from $4.09

Black Forest

A rich decadent blend of sweet ripe strawberries and homemade fudgy chocolate brownies.

StrawberriesChocolate Brownies
Sm $4.09 Med $5.31 / $4.72 Lg $6.09 / $5.31
Concrete or Sundae from $4.09

Chocolate Covered Cherry

Whole juicy sweet cherries, crisp hardened chocolate cone dip, and fluffy marshmallow crème.

Sweet CherriesHard Cone DipMarshmallow
Sm $4.09 Med $5.31 / $4.72 Lg $6.09 / $5.31
Chocolate Custard Base from $4.09

German Chocolate

Decadent chocolate custard spun with golden caramel, roasted pecans, and shredded sweet coconut.

CaramelPecansCoconut
Sm $4.09 Med $5.31 / $4.72 Lg $6.09 / $5.31
Concrete or Sundae from $4.09

Hawaiian

A refreshing tropical medley of fresh bananas, crunchy pecans, sweet pineapple, and shredded coconut.

BananasPecansPineappleCoconut
Sm $4.09 Med $5.31 / $4.72 Lg $6.09 / $5.31
Chocolate Custard Base from $4.09

Rocky Road

Rich chocolate custard loaded with fluffy marshmallow, premium chocolate chips, and roasted pecans.

MarshmallowChocolate ChipsPecans
Sm $4.09 Med $5.31 / $4.72 Lg $6.09 / $5.31
Campfire Favorite from $4.09

S'mores

Nostalgic campfire magic: pillowy marshmallow, rich chocolate syrup, and honey graham cracker crumbs.

MarshmallowChocolate SyrupGraham Cracker
Sm $4.09 Med $5.31 / $4.72 Lg $6.09 / $5.31
Custom Configurator

Build Your Treat

Select your base, format, size, and mix-in toppings with instant price calculations.

1st topping included • +$0.75 each extra

Order Summary

Live Estimate
Medium Concrete (Vanilla Custard) $4.77
No toppings added yet.
Total Amount $4.77
Call to Order • (314) 781-7566

Walk-up orders always welcome at 2101 S. Big Bend Blvd.

Mix-In Pantry

27+ Gourmet Toppings

Every topping from the official menu board. Combine them into your custom concrete or sundae.

Extra Mix-In $0.75 each
Pecans or Pistachios $0.75
Whipped Cream & Nuts $0.75

Chocolates & Candies

  • Brownies
  • Butterfinger
  • Chocolate Chips
  • Chocolate Cone Dip
  • Heath Bar
  • M & M
  • Oreo
  • Peanut Butter Cup
  • Snickers
  • Peppermint Patty

Sauces & Syrups

  • Butterscotch
  • Caramel
  • Hot Fudge
  • Chocolate Syrup
  • Coffee Syrup
  • Malt Syrup
  • Green Mint
  • Marshmallow Crème

Fresh Fruits

  • Fresh Banana
  • Blueberry
  • Sweet Cherry
  • Juicy Peach
  • Crushed Pineapple
  • Raspberry
  • Strawberry
  • Sweet Coconut

Nuts & Bakery

  • Cheesecake Bites
  • Crunch Topping
  • Cookie Dough
  • Graham Cracker
  • Mixed Nuts
  • Roasted Pecans
  • Pistachios
  • Rainbow Sprinkles
  • Vanilla Wafers
Neighborhood Heritage

Serving Maplewood for Over 30 Years

“Mr. Wizards has been located in Maplewood, Missouri for over 30 years. We specialize in soft serve frozen custard and frozen yogurt. We serve concretes, sundaes, cones, shakes, sno-cups, slushes and more.”

Rooted at 2101 S. Big Bend Blvd, Mr. Wizard’s has welcomed generations of families, Little League teams, and sweet tooth devotees. We remain committed to simple perfection: rich real dairy, genuine egg yolks, pure sugar, and generous mix-ins.

We look forward to seeing you soon.

1990+ Serving Maplewood
100% Daily Fresh Soft-Serve
0% Fat in our Yogurt Option
Find Us

Hours & Location

Conveniently located on South Big Bend Boulevard in Maplewood.

Seasonal Hours

Sunday – Thursday 12:00 PM – 10:00 PM
Friday & Saturday 12:00 PM – 10:30 PM
☀️ Summer schedule currently in effect
Monday – Sunday 12:00 PM – 9:00 PM
🍂 Early Spring & Autumn schedule
Open today at 12:00 PM Noon

Address & Landmark Guide

Mr. Wizard's Frozen Custard
2101 S. Big Bend Blvd
Maplewood, MO 63117

Directions Landmark:
We are located midway between Highway 40 (I-64) and Manchester Road on the west side of Big Bend.
Telephone: (314) 781-7566
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